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Struggling to know what to blog about? My guide
on HOW TO FIND GREAT TOPICS TO BLOG ABOUT contains 10 practical steps that will get you blogging in next to no time.
SEO BLOG WRITING SERVICE
Building relationships with your consumers and customers
Maintaining a blog is a great way to increase the visibility of your business on the Internet and to demonstrate your own expertise to your target audience. But what if you don't have the time or skills to write your company's blog posts or use SEO best practices?
The answer is to outsource your blogging to a professional content writer. But choose your blog writing service carefully. For best results, you want a writer who can combine search-engine optimization best practices with content marketing knowledge. Look no further...
Your blog is a powerful marketing tool
Blogs are great for interacting with your target audience without having to ‘make a pitch’. They allow you to reveal your personality, display your expertise, and give useful and interesting information. Not sure if blogging is worth it? These days, buyers expect a company to share some of their knowledge for free, so think of your blog as a valuable resource for customers and prospects. They'll reward you for it.
The benefits of blogging for a business
Statistics quoted above and below come from 'Ultimate List of Blogging Statistics and Facts 2023', an article by OptinMoster, the online conversion experts.
HubSpot
53% of marketers say blogging is their top content marketing priority
An SEO blog writing service for businesses
Many business people don’t have the confidence to write for their own blogs. They have the knowledge, and they're keen to share their insights, but they lack the skill to express themselves adequately in writing.
Others simply lack the time to generate ideas and write several hundred words a week. If that sounds like you, consider hiring me - a freelance content writer and an SEO-certified copywriter - to write your blog posts for you.
Choose the blog package that best suits your needs
I offer companies three different blog writing services, wrapped up as packages. Whichever one you opt for, I will:
And here's what I will not do when I write your blog posts:
Okay, that's good to know. But before we look at what's in these packages, I'd like to explain the approach that I take with my clients when writing blog posts for them.
My approach to creating the best content for your blog
Not all blog writers offer the same type of service or have the same approach, so here's mine:
I write for businesses
Businesses are cottoning on to the fact that article-style blog posts convey much more authority. What's more, the better ones are sometimes used by industry publications, which all helps to boost a company's visibility. And that's my writing style: not the quickie post that's keyword-stuffed, but the long-form, article-based blog post.
I write long-form, article based blog posts
The blog posts that I write are more like articles, not blog posts. Confused? Many are. Truth is, blog posts and articles have merged somewhat over recent years. It used to be that all blog posts were short and full of opinion. They didn't use research, and good grammar and spelling were optional. Not any more. Posts over 1,000 words and even 2,000 words are common, and readers these days expect them to be well-written and well-researched.
I collaborate with my clients
I see blog writing for businesses as a collaborative process. Don't think it's a case of handing me a title or a topic and then leaving me to it. At the end of the day, you're the expert. I'm just the writer who puts your insights into a readable and engaging format. That doesn't mean I won't be doing any research to supplement the material that you give me. But I need your guidance, and you should be available to answer any questions that I have during the writing process.
My Blog Writing Packages
Blog Polishing Package
(You write the article:
I’ll edit and improve it)
- Check your article up to 1,200 words for grammar and spelling mistakes, and correct as appropriate
- Reorganize sentences and paragraphs if necessary to improve readability
- Remove redundant words (words that don’t add value or meaning and simply make your sentences longer)
- Check facts and style for consistency
- Find and attach two relevant photos
- Check your links work
- Give suggestions for improvement where necessary, including your headline and pull-out quotes
(no minimum applies)
Blog Cultivating Package
(You give me the outline, links & keywords: I’ll write the article)
- Turn your notes, thoughts and outlines into a post of between 500 and 750 words
- Work to your instructions and topics
- Add a strong, magnetic headline and suitable sub-headings
- Insert at least two links to credible sources
- Include the keywords you provide me with
- Add a call to action
- Find and attach two relevant photos
- Include a review round (so you can read the article, give feedback and ask for minor changes before it is posted)
(minimum 4 articles)
Blog Generating Package
(You pick a topic: I’ll write the article from scratch)
- Write an article of over 1,000 words that is useful and interesting for your target audience
- Write in line with your editorial calendar and help you generate ideas for your topics
- Add a strong, magnetic headline, suitable sub-headings and a call to action
- Research and include primary and secondary keywords and synonyms
- Insert at least two links to credible sources
- Find and attach two or more relevant photos
- Include a review round (so you can read the article, give feedback and ask for minor changes before it is posted)
(minimum 4 articles)
You’ve done it again: I almost can’t wait to post it, but this blog post is scheduled for later so I'll have to wait two more weeks.
Thank you for making a great and clear story out of a lot of information. I really think it’s an amazing article and more relevant than I thought.
Anouk Pluijm
Marketing & Communication, VRR
It worked! The Silverdale Chamber Director read our blog on leadership strategy: As a result, she asked if I would like to do a webinar based on the blog for their ‘We are Kitsap’ series. That’s the kind of reaction we want. So kudos for the most excellent blog refresh!
Nancy Maki
Leadership Consultant, Open Gate Consulting
What are my blog writing fees?
The cost of each package depends on things like the number of words and the complexity of the topic. I can give you a customized quote upon request, with no further obligation.
Why a minimum number of articles for the cultivating and generating packages?
Creating quality articles involves quite a bit of research. I need to become familiar with your company and its products & services, and find statistics and other sources to back up what I'm writing. I may even have to interview your in-house experts.
All this takes considerable time, which can't be recouped in one or two blog posts. Your advantage is that you get a writer who makes the effort to get to know your company and product in order to write knowledgeably and consistently on your behalf.
Ask me for a customized quote
Give your business blog a professional kick-start. It's easy. Just contact me at [email protected] and tell me your blogging needs. Even if these packages aren't quite what you're looking for, we can still talk...
Once I have a firm idea of what you want and who your target audience is, I can tell you what the cost is.
Let's get blogging!