About Write for Business
Case Study and White Paper Writer
"Hi. I'm Helen McCrone"
I'm so glad you found my website. Outsourcing your content writing can be a little daunting. You want someone who understands your subject matter, works to your standards and makes your job easier—not harder. I get it.
I’ve been writing professionally for more than 20 years and freelancing under the name Write for Business since 2004. Before that, I worked in accounting and finance. So, I understand the inner workings of a business and the importance of accuracy, structure and meeting deadlines.
Today, I specialize in writing long-form marketing content for B2B companies in complex industries like manufacturing, logistics, engineering, medtech and SaaS. My clients come to me for white papers, case studies, ebooks and articles that showcase their expertise and help them build credibility with technical buyers.
A quality content writing service for quality results
You have high standards for your content. So do I. I’m not here to churn out generic blog posts or sales fluff. I’m here to help you create strategic assets that support real business goals, like lead generation, sales enablement and thought leadership.
What I bring to every project:
What it’s like to work with me
I work best with marketers and business people who care deeply about content—but don’t have the time or capacity to produce it all themselves. When you hire me, I will:
Let's talk
If you’re looking for a professional writer who can handle complex subjects, adapt to your team and help you get better results from your content, Explore My Services or get in touch and let’s see if we’re a good fit.