Ebook Writing Service

B2B ebooks with a strategic edge

Need a downloadable lead magnet that doesn’t sound like one? Or a longer-form asset that educates and earns trust, without overwhelming your readers? I write B2B ebooks that strike the right balance between insight and readability, so your audience stays engaged and your sales pipeline stays full. 

Whether you’re targeting new markets, growing your email list or supporting an ongoing campaign, I’ll help you:

  • Clarify your message and organize your content
  • Translate technical knowledge into clear, helpful insights
  • Write in a tone that matches your brand and connects with your buyers
Ebooks are a marketing magnet

Delivering measurable results for your business

Done right, ebooks don’t just sit behind gates. They guide readers into your funnel. Unfortunately, too many underperform because they try to do too much or not enough. I help you zero in on the right angle, structure and tone so your ebook does what it’s meant to—guide your readers from curiosity to conversion: 

  • Gets to the point without dumbing things down
  • Alleviates a pain point while being a pleasure to read
  • Moves readers to the next step in the buyer's journey

Why choose Write for Business?

Your ebook isn’t just another download. It’s a chance to position your company as a trusted expert. That’s why I take a strategic approach to topic, structure, tone and clarity. You’ll get a piece that reflects your brand voice and speaks your audience’s language. You’ll also get:

  • A partner who is comfortable working with complex and technical industries
  • Smooth collaboration with minimal hand-holding and maximum flexibility
  • Clean, design-friendly drafts with minimal revision needed

How the writing process works

Creating an ebook is more involved than writing a lengthy blog post but generally less labor-intensive that developing a white paper. If you hire me to write an ebook for you, these are the steps I take as soon as the project has the green light:

1

Discovery call

We’ll discuss your goals, target audience and what kind of content you already have (if any). I’ll ask questions to clarify the focus and tone you want to strike.

2

Topic choice

We agree the narrowly defined topic for your ebook. This should be of high interest to your target audience and position you as the go-to provider of your product or service.

3

Content planning and outline

I’ll review your source material, do any extra research that is needed and create a detailed outline. This acts as our blueprint and ensures we’re aligned before writing begins.

Gathering information for an ebook
Copywriter producing the first draft of an ebook

4

First draft

Once you approve the outline, I’ll write the first draft. You’ll get a clean, structured document that reflects your brand voice and is ready for feedback.

5

Review and revision

You and your team review the draft and share any edits or comments. I include two rounds of revisions as standard, and I’ll advise on tweaks that improve flow and clarity.

6

Final delivery

You’ll receive a polished final draft, along with a copy deck formatted for your designer or content platform. 


This systematic approach to creating an ebook maximizes your chances of marketing success. You’ll end up with a readable and useful document that people will find on search engines, want to download, and then share with others. 

Need supporting content (like a landing page, nurture emails or LinkedIn posts)? I can help with that too.
Explore my add-on services

Helen captured my voice brilliantly. I am amazed at her skill and efficiency with the written word. In the end, I have a high-quality e-book which will provide returns far beyond my investment. If you are serious about your business, contact Helen. She is a true professional and has my highest recommendation.

Nancy Maki 
Leadership Consultant

Nancy Maki Leadership Consultant

Frequently Asked Questions about ebooks

How do you turn a rough idea into a structured ebook?

Many clients come to me with a vague idea, a slide deck, or a content brief—and that’s enough. I start by understanding your audience, goals and brand voice. Then I shape the content into a clear structure with a compelling narrative. You’ll see a detailed outline before I write a word of the draft.

What if our subject matter is highly technical?

I regularly write copy for complex industries—manufacturing, logistics, medtech, SaaS, and beyond. I’ll work with your subject matter experts to translate technical content into engaging, accurate material that your buyers can understand and trust.

How long does an ebook take—and what’s required from us?

Turnaround is typically 2–4 weeks from kickoff, depending on the scope and stakeholder availability. I aim to keep the process smooth and low-lift for your team. You’ll provide a brief, any source material and (if needed) SME contacts. I’ll take care of the rest, keeping you informed along the way.

Got more questions? Hop over to my FAQ page for lots more answers

Your next step

Ready to get more traffic to your website, capture your visitors’ details and enhance your credibility with a well-written B2B ebook?

Let's discuss your ideas so I can work out a customized quote for you and get your project kick-started.



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