Category Archives for "Business expertise"
General business tips for small business owners
Fine-tuning Your Content Marketing during the Coronavirus Crisis
During the coronavirus crisis, content marketing may not be one of your priorities. Yet it’s an effective way for every business to stay in touch with customers and nurture leads during these extraordinary times. These six marketing insights from experts explain how to adapt.
How to actually achieve your business goals (6 practical steps)
Setting concrete business goals is wise. What isn’t so wise is forgetting them. Or not setting aside enough time to achieve them. Or giving up on them because you haven’t worked out how to achieve them. So what can you do to avoid setting yourself up for failure?
Why freelancers don’t set goals (and 10 great reasons why they should)
If you’re a freelancer, it’s a good bet that you’re not in the habit of setting clear-sighted goals for your business. But no goals means spending all your time working hard without achieving what you really want, Sound familiar?